Hi, I'm Nicholas Bone.
Digital marketing professional with hands-on experience managing dealer relationships, website analytics, and content across multiple national programs at Shift Digital.
I started at Shift Digital in March 2023 as a Subaru Customer Support Specialist, then moved into my current role as a Lexus Digital Concierge in May 2024, where I support thirty-four Lexus dealerships nationwide. I build and maintain those dealer relationships, analyze site-level data to improve the digital and in-store customer experience, and design creative assets, like the Lexus Lowdown page, that drive engagement while staying on brand. I'm also a Certified Trainer for new hires and a member of Shift's Junior Operations Board, where I help oversee the summer intern program.
Skills & Focus Areas
- Marketing Analytics
- Dealer Website Management
- Content & Creative Development (Adobe Creative Suite)
- Cross-Team Collaboration
- Salesforce
- Microsoft Suite
Education
Bachelor of Business Administration, Grand Valley State University (December 2022)
Majors: International Business & Marketing · Minor: French